Anthony Dickey is a bit of a stickler for the rules: he named the product line he created for non-straight hair Hair Rules. Now, he’s opened a salon in New York (yep, it’s called Hair Rules, too) where he imparts his wisdom on the kinky, curly and wavy-haired beauties of the city. And his knowledge of texture is vast as he’s worked on everyone from Alicia Keys to Andre 3000 to Sarah Jessica Parker to Kelis to Michelle Obama.
"The salon was born to cater to all hair textures," Anthony told fashion blog The Cut. "We try to be all things to all people. We train our assistants to work on everyone. It’s all about diversity. I’m for the kinkiest of the kink to the finest of white hairs that fall flat to the scalp. I’m for everything and everyone in between."
But back to the curlier hair, Anthony also spoke about his big beef with shampoo, saying, "I’m so tired of shampoos. Beauty magazines telling you to use this shampoo and your hair is going to look like this, but they know damn well that it ain’t. For most women with textured hair, it’s a disaster."
Instead, he recommends one of his own products, Daily Cleansing Cream ($32, HairRules.com), to cleanse dirty locks. "I call it a daily cleansing cream because it doesn’t sud and it’s like Cetaphil for your skin. You shouldn’t have to suffer from dried-out hair because then you have to overcompensate with other products," said Anthony.
If you can’t make it to his salon, get the Hair Rules experience at home with one of his customized texture kits, which come in Kinky, Curly or Wavy forms ($45, HairRules.com) and include the cleansing cream, an aloe grapefruit purifying shampoo, a conditioner and a styling cream for your texture.