Mariah releasing new perfume


    What will hit store shelves sooner: Mariah Carey’s new CD or her new fragrance?

     

    The diva will be unveiling Forever, her third scent with Elizabeth Arden, sometime next month, WWD.com reports.

     

    “I am in a wonderful place right now, surrounded by all the things I love, and Forever captures this moment in time,”

     

    The perfume will be a rich floral scent featuring notes of lotus blossom, tuberose, gardenia, green apple and white musk that come together to create a scent as glamorous as Mariah.

     

    The eau de parfum for Forever will retail for between $42 and $65, depending on how much you want (or are willing to shell out). The body lotion will cost about $28, but half an ounce of the parfum will run you $250.

     

    You can pick your supply of Forever at Macy’s, Dillard’s and Belk department stores nationwide.  But in an effort to push sales, Mariah will be using social media and a special Web site, MariahCareyBeauty.com to create more buzz. The site will also feature playlists tailored to the scent.

     

    Even though Mariah has been plagued by project setbacks as of late (Memoirs of An Imperfect Angel won’t be released until September 29 now) .  We’re hoping this product will be released on time.

     

     

    – Sonya Eskridge

     

     

     

    Here’s more:
    Mariah Carey holds ‘Memoirs’
    Bath products fit for a princess

     

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