BET is teaming up with Live Nation to produce a series of club and theater tours starting this fall.
The network announced that Trey Songz and Mario will be headlining the 106 & Park Tour starting September 29 at the House of Blues in Los Angeles. Day 26 and Sean Garrett will also be featured on the tour. RydazNRtist, a group signed to Nick Cannon’s NCredible Entertainment, have also been booked as an opening act.
After the L.A. gig, the 106 & Park Tour is set to spread some love all across the country through November, hitting cities like New York, Washington D.C., Dallas, Detroit along the way. The tour will wrap in Las Vegas on November 25.
The tour is just the show for the new partnership that’s been dubbed BET LIVE, and BET is amped about the deal.
“We’re extremely excited about BET LIVE and the limitless opportunities this new venture presents,” said BET Strategy and Business Development SVP Martez Moore. “With Live Nation’s unparalleled expertise in live concerts and an unmatched network of venues, we will be able to offer our partners a wealth of expertise about the African American and urban markets, and together will bring the best in live entertainment directly to our core audience and communities.”
For ticket information, visit the tour’s Web site.
— Sonya Eskridge