Jay Sean is turning songs into sandwiches (or other food) through his partnership with ConAgra foods.
The Cash Money crooner is all about having a good time, but he’s taking a little time to help those in need with his new song "Here’s Hope."
The song is part of an effort with ConAgra Foods for the Child Hunger Ends Here. But Jay isn’t just singing from some sheet music the company handed him. ConAgra really wanted him (and a few other people) to put his own flavor on the track.
"Myself, Owl City and Jewel all had this same song, but interpreted in the way that we would," Jay said of the song, written by Hunter Hayes, Luke Laird and Barry Dean.
The writers gave Jay a great foundation to work with, but he still managed to make the song unique to him and his style. "It was a great song in the beginning," Jay told S2S. "It came more as a country record, but I turned it into a pop R&B song because that was my style."
Fans that want to get their hands on the track will have to head to a grocery store before they can download the song. To get your copy of any version of "Here’s Hope," pick up a specially marked package of goodies from select ConAgra brands including, Banquet, Chef Boyardee, Healthy Choice, Hunt’s, Marie Callender’s, Manwich, Orville Redenbacher’s, Peter Pan and Snack Pack. Then, visit to ChildHungerEndsHere.com and enter the eight-digit code found on the container, which can be redeemed through August.
Once you do that, you get to download your favorite version of "Here’s Hope." But wait, there’s more! "Not only do you get a free download of the song, but that purchase and that download also goes to feeding a child here in America."
It’s great publicity for Jay, but he said it’s also a great way to do something good while being entertained.
"When you download a song from iTunes, it doesn’t go to help anybody else. When you go and buy another brand from the grocery store it doesn’t feed anyone, but yourself," Jay told us. "At least this way you’re feeding a child who needs food, too."