Black Music Month: Q.Parker dishes on the industry

    Q_ParkerIn honor of Black Music Month, S2S checked on the pulse of Black music by talking to industry insiders about the future of our sound. What does it take to make a hit record? Is R&B changing? In the June 2013 issue, get answers from Kim Osorio, Egypt Sherrod, Reggie Rouse and Cynthia Johnson.

    Plus, former 112 singer Q.Parker shares his POV. Check out a few of his responses below in this online exclusive.

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    S2S: What makes a hit record?
    Q: As it relates to hip-hop and R&B, I think tempo is very important and I think a rapper is important and I think a rapper is very important. A lot of what’s being programmed and played nowadays is either up-tempo, or it’s going to feature a rapper. I think as it’s related to urban mainstream, you have to have one of those elements. Now, when it comes to the urban adult contemporary, I think it’s more about the lyrical content—the melody and just the passion that the artist exudes when he’s delivering the message of the song.

    S2S: The sound of urban radio is changing with more Black artists making songs that can easily cross over into different formats. Is this a sign that R&B is dying or is this just a passing trend?
    Q: I don’t think it’s a passing trend. I think songs could have always crossed over. When you have artists like Miguel, Usher, 112, we’ve always made records that could cross over. R&B is what it is—it’s the heart and soul of Black music. I wouldn’t say it’s dying. I would say it’s just a little watered down. I think other cultures, other races, are now just being a little bit more receptive and a little bit more open as it relates to accepting urban and Black music.

    EveGet more from the experts in the June 2013 issue of Sister 2 Sister.

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