Snoop Dogg is not only a successful rapper but now he is officially a Venture capitalist and he is just getting started with his investing.
Philz Coffee announced it has closed a $15 million Series B funding round in an effort to expand all over the nation. The San Francisco coffee-shop chain is owned by Phil Jaber who opened his first store in 2003 and he now has 18 shops in the Bay Area and a Los Angeles location. The funding round included a mix of angel investors, actors and Snoop Dogg.
Philz is known for its filter dripped coffee with organic sugar and cream.
Nick Adler is the vice president of Cashmere Agency and he works with Snoop Dogg on investments and said:
“Snoop has a special affinity for organic ingredients,” said “He loved the Philz business but also loved they way they respect the coffee beans.”
“Philz is more like a bar than a coffee shop in that you order directly with your barista and they handcraft the perfect cup for you and it’s full service so when you get your cup it’s all done for you,” Adler said.
Snoop has invested in “about 15″ companies, says Adler. Those include Reddit, Ustream,Secret, Robinhood, and Philz Coffee.